River Protection Program Gets Three Year Renewal

After reeling in more than $70,000 in its first year, a partnership project between NB Liquor and the Atlantic Salmon Conservation Foundation is getting a three year extension.

Some of the proceeds from the sale of over 70 products go to fund the foundation's conservation projects in the province.

With the money from the Protect Our Rivers campaign, the foundation funded almost twice as many projects last year as the year before.