No doubt the Maritimers aren't used to the melting temps in Ontario right now but our contingent at the Saltscapes Expo in Toronto is still doing its best to sell a visit to this province.
Tourism Minister Trevor Holder tells CHSJ News people there understand how friendly New Brunswickers are and how we have wonderful hospitality.
He says he is more and more convinced in a crowd like this that New Brunswick has a world class product but it has to be marketed if people are going to find us.
The expo began today and finishes on Sunday and is expected to see up to 60,000 visitors per day. Those visitors are learning about provincial attractions including our rivers, food and music. To learn more, click here