Canadian Blood Services describe it it as an enhanced role for the province in the national blood system as it announces the establishment of its second contact centre at its building on University Avenue which will, by July of 2014, have 50 people, including 5 registered nurses taking calls about blood from across the country 7 days a week.
The blood agency had been talking about putting the building up for sale.
Chief Operating Officer Ian Mumford also says the blood itself will be kept there right across from the Regional Hospital. He believes that short proximity will allay the fears of the medical community about running short. In any event, Mumford says performance will be tracked with benchmarks and the results of how it's working will be transparent.