Provincial Tourism Minister Trevor Holder says it's time we bury the myth that we are a drive through province.
Holder says he only hears that from New Brunswickers and he tells CHSJ News his department has been promoting our unique features like the Bay of Fundy - our river systems - beaches - and - Acadien culture that attract new visitors and new money to the province.
The Minister says if we continue to focus on those things and show our pride in what we have then the sky is the limit in terms of reaching our potential.
And he says that potential will translate not only into new money for tourism operators but also provincial coffers that will help fund schools - hospitals - and - roads.